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by Harvard Business Review : HBR’s 10 Must Reads on Managing Across Cultures (with featured article “Cultural Intelligence” by P. Christopher Earley and Elaine Mosakowski)

ISBN : #1633694615 | Date : 2016-05-03

Description :

PDF-e6830 | Put an end to miscommunication and inefficiency―and tap into the strengths of your diverse team.If you read nothing else on managing across cultures, read these 10 articles. We’ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you manage culturally diverse employees, whether they’re dispersed around the world or you’re working with … HBR’s 10 Must Reads on Managing Across Cultures (with featured article “Cultural Intelligence” by P. Christopher Earley and Elaine Mosakowski)


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by Stephen B.; Tanner, Barton; Castleberry : Selling : Building Partnerships

ISBN : #0072315504 | Date : 2000

Description :

PDF-5c93c | This text focuses on the partnership/relationship theme in selling. It places emphasis on diversity, includes international selling perspectives and learning aids include role-play exercises, Internet exercises, case studies, sales rep profiles and different selling scenarios…. Selling : Building Partnerships


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by Rick Hill : Fishing For Leads: Change Your Bait, Sharpen Your Hooks, and Reel in New Business!

ISBN : #1475914989 | Date : 2012-04-25

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PDF-9fad1 | Finding new people to do business with has been, and always will be, the single most important aspect of the sales game. This guidebook provides you with proven strategies to continually develop new business. With these tips, you can learn to walk into a room full of people you’ve never bet before and walk out with several qualifi ed leads. Longtime sales consultant Rick Hill explains how to devel… Fishing For Leads: Change Your Bait, Sharpen Your Hooks, and Reel in New Business!


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by Raúl Sánchez Gilo : Sell More and Better: Eternal Sales Techniques beyond Internet (Salesman’s Thoughts) (Volume 1)

ISBN : #1546304274 | Date : 2017-04-28

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PDF-8bf4f | It will change the way you think about selling. You don’t need fancy persuasion tactics. You don’t need a perfect sales pitch and be the best salesman in the world. You need to know the eternal sales techniques that will always work. Anyone in sales will find inspiration and motivation in this unique literary experience that provides the keys to excellent sales results. Full of principles, idea… Sell More and Better: Eternal Sales Techniques beyond Internet (Salesman’s Thoughts) (Volume 1)


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by Paul R. DiModica : Sales Management Power Strategies: Building a replicable and scalable sales process

ISBN : #193359828X | Date : 2006-06-05

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PDF-77ef5 | To be successful today in sales management, you need to maximize the investment you have in your current sales team and set a pattern of leadership that will help you and future sales team members become more successful. This book is designed for sales management or executive management teams seeking to build a replicable and scalable sales process. Through step-by-step instruction, this book prov… Sales Management Power Strategies: Building a replicable and scalable sales process


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by Annelie Roggenkamp : Integration of location based services into the social CRM strategy

ISBN : #3656435146 | Date : 2013-06-10

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PDF-410f3 | Master’s Thesis from the year 2012 in the subject Business economics – Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,0, Berlin School of Economics and Law, course: International Marketing Management M.A., language: English, abstract: This thesis aims at critically analyzing Foursquare from a customer relationship management (CRM) perspective. After elaborating on… Integration of location based services into the social CRM strategy


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: Proceedings of the 1988 International Conference of Services Marketing (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319173162 | Date : 2015-05-28

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PDF-28ff6 | This volume includes the full proceedings from the 1988 International Conference on Services Marketing presented by the Academy of Marketing Science (AMS) and the Marketing Department of Cleveland State University in Cleveland, Ohio. It provides a variety of quality research in the field of Services Marketing and includes papers on various topics including travel and tourism, international service… Proceedings of the 1988 International Conference of Services Marketing (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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: Marketing Horizons: A 1980’s Perspective: Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing … of the Academy of Marketing Science)

ISBN : #3319385534 | Date : 2016-08-23

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by Anil Mishra : Marketing Strategy

ISBN : #8174468315 | Date : 2010-03-31

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PDF-51ac3 | There are many definitions of strategy but in business it refers to how a firm manages both setting and achieving organizational objectives. This book emphasizes specifically at marketing strategy and, in particular, the strategy concerning the formulation and implementation of the marketing mix. The successful implementation of the marketing mix leads to satisfaction of customer wants and needs a… Marketing Strategy


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by Michael van Venrooy : Produktrückrufe in der deutschen Automobilindustrie: Motivations-, Kommunikations- und Verständnisproblematiken (Markenkommunikation und Beziehungsmarketing) (German Edition)

ISBN : #3658094982 | Date : 2015-04-21

Description :

PDF-f9cf1 | Michael van Venrooy entwickelt ein Faktorenmodell, das die verhaltenswissenschaftlich relevanten Kriterien für eine erfolgreiche und zeitnahe Umsetzung von Produktrückrufen in der deutschen Automobilindustrie in ein verhaltenstheoretisches Modell integriert. Über eine quantitative Analyse realer Rückrufdaten identifiziert der Autor drei Hauptgruppen von Rückrufteilnehmern, deren motivationale… Produktrückrufe in der deutschen Automobilindustrie: Motivations-, Kommunikations- und Verständnisproblematiken (Markenkommunikation und Beziehungsmarketing) (German Edition)


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by Blair Singer : Rich Dad Advisors: Sales Dogs: You Don’t Have to Be an Attack Dog to Explode Your Income

ISBN : # | Date : 2013-01-08

Description :

PDF-77e38 | The number one skill for any entrepreneur or business owner is the ability to sell. Why? Because sales equals income. Yet many fail financially, not because they do not have great ideas or even good work ethic, but typically because they don’t know how to, refuse to, are afraid to, or don’t think that it is important to know how to sell. Sales Dogs was written as the very first of the Rich Dad Poo… Rich Dad Advisors: Sales Dogs: You Don’t Have to Be an Attack Dog to Explode Your Income


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ISBN : #075174915X | Date : 2000-09-29

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by Marcel Cote : By Way of Advice: Growth Strategies for the Market Driven World

ISBN : #0889624933 | Date : 1991-06

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: Brand Medicine: The Role of Branding in the Pharmaceutical Industry

ISBN : #0333930983 | Date : 2001-04-27

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PDF-134fd | As governments seek to mitigate the cost of state-subsidised healthcare, branding in the pharmaceutical industry has become a critical issue. Drugs companies must change their methods of communication and distribution – focusing more on their direct relationship with the consumer. This requires fundamental changes in consumer behaviour, access to information, freedom of choice and value for money…. Brand Medicine: The Role of Branding in the Pharmaceutical Industry


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by Du Plessis : Buyer Behaviour

ISBN : #1868640809 | Date : 2002-05-30

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